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Project Details:

Stella Rising is a women-led marketing and media agency that accelerates growth for consumer brands—particularly in the beauty, health, and wellness space—through strategic, full-funnel marketing.

We’ve worked with Stella Rising for several years, providing ongoing website maintenance and support. Their existing website was built on HubSpot’s legacy templates, which made it difficult for their team to update content or make layout changes without developer assistance.

When it came time for a full rebuild, they turned to us to modernize their site. We developed a customized and extended version of the Power theme from the HubSpot Marketplace, implementing drag-and-drop editing capabilities and flexible, theme-based modules. This significantly improved their ability to manage and update the site internally.

A major component of the project was a robust Resource Center featuring multiple blog instances, HubDB tables, and dynamic multi-filtering for enhanced content discovery. We also built a custom mega menu, updated blog templates, and delivered a clean, scalable site architecture.

Throughout the project, we worked closely with Stella Rising’s marketing and design teams and delivered the new site in under 8 weeks.

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Deliverables:

  • Migration from Legacy Templates to Theme-Based Architecture
  • Customized & Extended HubSpot Marketplace Theme (Power)
  • Drag-and-Drop Page Editing with Extended Theme Modules
  • Robust Resource Center:
    • Multiple Blog Instances
    • Multiple HubDB Tables
    • Dynamic Multi-Filter Functionality
  • Custom Mega Menu Implementation
  • Updated Blog Templates
  • Enhanced Site Scalability & Ease of Maintenance
  • Close Collaboration with Stella Rising’s Internal Teams

Before

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After

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New Resource Center

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