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HubSpot Migration Services
We migrate B2B websites to HubSpot CMS — preserving SEO, migrating all content, and connecting your CRM from day one. No rankings lost. No content left behind.
How we engage
Scope defined in a free discovery call — no commitment required.
How we engage
“Every milestone was met. We launched exactly on schedule, with no hiccups post-launch.”
B. Fiveson, VP of Marketing — Elephant.online
A HubSpot migration touches SEO, content, development, and integrations — all at once. You don't manage separate vendors for each piece. We handle the full scope.
Before a single file moves, we crawl your entire site, inventory every URL, and capture your current SEO baseline. This is where most migration failures are prevented — not fixed after the fact.
Delivered as a migration brief before any build work begins.
Deliverables
Content moves to HubSpot with title tags, meta descriptions, schema markup, and alt text preserved. Nothing gets stripped in transit. You end up with cleaner content architecture than you started with.
All metadata and schema preserved (and improved as needed). Nothing left behind.
Deliverables
We build your HubSpot templates and a modular component library — editor-friendly, performance-optimized, and built for the long term. For Migration + Redesign engagements, design is completed and approved before the build begins.
Your entire site is flexible, meaning your marketing team can update content without a developer.
Deliverables
We run a full QA pass across devices and browsers before launch. After go-live, we monitor Google Search Console for crawl errors and ranking changes for 30 days and fix anything that surfaces.
30 days of post-launch monitoring included in every engagement.
Deliverables
Most migration failures are invisible at first — rankings drop gradually, leads dry up, and by the time you notice, months of SEO equity are gone. Every one of those failures is preventable with the right process.
50%+
organic traffic loss in a "damaging" website migration
Can persist for 12–18 months. Normal migrations can recover in a few weeks or a couple of months
Source: Search Engine Journal, 2026
77%
faster real-user LCP after a well-executed HubSpot migration
From 7.9s down to 1.8s on mobile — measured in Chrome UX Report field data.
30
days of post-launch monitoring included in every migration
We watch Search Console for crawl errors and ranking changes after every launch.
The good news: this is entirely preventable.
IDP builds migrations around SEO preservation from the first audit — so every URL is mapped, every redirect is tested, and every metadata field is intact before a single page goes live.
Some teams need a clean platform switch. Others want to redesign while they migrate. We scope every engagement to fit where you actually are.
You're happy with how your site looks — you just need it on HubSpot. We handle the full technical migration: audit, redirect mapping, content migration with metadata intact, CRM integration, and post-launch monitoring.
You want to move to HubSpot and improve the site while you're at it. Design comes first — we complete and sign off on Figma before the build begins. Then we migrate your content into the new HubSpot templates.
We offer migration support for teams moving from WordPress, Webflow, HubSpot legacy templates, Squarespace, or Wix.
See the Elephant.online Webflow → HubSpot case study →
Elephant.online needed to move from Webflow to HubSpot CMS — preserving their existing design while gaining full CRM integration and the flexibility of HubSpot's modular build system. Every milestone was met, the site launched on schedule, and the team was up and running in HubSpot from day one.
Move from Webflow to HubSpot without disrupting SEO, losing content, or disconnecting from their CRM — while keeping the project on a tight timeline.
Full Webflow → HubSpot migration: redirect mapping, content migration with metadata intact, HubSpot template build, CRM integration, and on-schedule launch with zero post-launch issues.
"IDP became a true strategic partner from day one — collaborative, communicative, and aligned with best practices. Every milestone was met, we launched on schedule, and the entire process was seamless. Highly recommend."
No scope creep. No SEO surprises. No content left behind. Every HubSpot migration follows the same proven process — and every step is documented before we start. Most migrations complete in 6–10 weeks, depending on scope.
We crawl your entire site, map every URL, audit your content inventory, and document all integrations, forms, and workflows. You get a full migration brief before we write a single line of code.
Delivered as a project brief before any build work begins.
Every URL gets a destination. We build a complete 301 redirect map and capture your current rankings and Core Web Vitals as a baseline. We identify any content that should be consolidated or retired.
No build work starts until the redirect map is approved.
For Migration + Redesign engagements: full desktop and mobile design in Figma. You review, iterate, and sign off before development begins. For Migration Only engagements, this phase is skipped.
What you approve in Figma is exactly what gets built.
We build your HubSpot templates and migrate all content with metadata intact. Forms connect to your CRM. Analytics, GTM, and automation workflows are configured and tested. Nothing goes live until every integration is verified.
Your team can update pages without needing a developer.
Full QA pass across devices and browsers. We validate every redirect, check every form, and confirm Core Web Vitals before launch. We monitor Google Search Console for 30 days post-launch and fix anything that surfaces.
30 days of post-launch monitoring included in every engagement.
HubSpot CMS is built on top of HubSpot CRM. Forms connect natively, contact activity is tracked automatically, and your marketing team has full visibility into what's working — without any third-party integrations to maintain.
HubSpot handles CDN, SSL, uptime, and security patches. You're not managing hosting infrastructure or WordPress plugin updates — you're focused on the site.
HubSpot's modular build system means your marketing team can build new landing pages, update content, and run A/B tests without calling an agency. We build the system — you run it.
We've migrated from every major CMS to HubSpot. The process is the same regardless of where you're starting — the complexity varies, the outcome doesn't.
Migrating from a different platform? Let's talk — we'll assess what's involved in a free discovery call.
“Inbound Design Partners is non-negotiable for us. They’re responsive, professional, open to feedback, and truly partners—not just a vendor. Josh is awesome at getting modules to behave just right. Highly recommend—they do excellent work.”
“Inbound became a true strategic partner from day one—collaborative, communicative, and aligned with best practices. Every milestone was met, we launched on schedule, and the entire process was seamless. Highly recommend.”
“IDP has been an awesome partner—responsive, detail-oriented, and proactive with expert recommendations. They helped us build and optimize our site, create custom modules, and empower our team in HubSpot. Highly recommend.”
“Working with Inbound Design Partners was one of the best decisions we’ve made. They are professional, responsive, and exceeded expectations. Their HubSpot expertise stood out, and they delivered clean, modern work while bringing our vision to life. They make things happen.”
“We highly value our partnership with Inbound Design Partners. They’re flexible, collaborative, and responsive, and never make us feel like just another customer. We can always count on honest advice, fair pricing, and strategic improvements.”
“Inbound Design Partners exceeded my expectations at every step. They took time to understand my business, were incredibly responsive, and delivered a stunning, seamless website with top-notch user experience. Their attention to detail and commitment made a significant impact on my business. I couldn’t be happier.”
“From the start, I knew Inbound Design was the right choice. Josh understood exactly what we needed, didn’t upsell, and nailed the delivery. Very impressed and would absolutely work with them again.”
Questions about working with a HubSpot web agency? We’ve answered the ones we hear most from B2B marketing teams.
Still have questions? Let’s talkNo — SEO preservation is built into our migration process from day one. We create a complete URL map, implement 301 redirects for every changed URL, migrate all metadata and schema markup, and validate everything in Google Search Console before and after launch. In most cases, a well-executed HubSpot migration actually improves performance because HubSpot's infrastructure is faster and more structured than legacy CMS platforms.
Every page, blog post, landing page, and asset gets migrated — nothing is left behind. We audit your full content inventory at the start of the project, flag anything that should be consolidated or retired, and migrate everything else with metadata intact. You'll also end up with a cleaner content architecture than you started with.
Most migrations take 6–10 weeks depending on site size, content volume, and integration complexity. Smaller sites with clean content can move faster. We use a phased approach — audit, redirect mapping, template build, content migration, QA, and launch — so you always know where we are in the process.
If you're already using HubSpot CRM, migrating your website to HubSpot CMS is the best thing you can do for your data. Forms connect natively to your CRM, contact activity is tracked automatically, and your existing workflows continue without interruption. We handle the technical integration and test every form and automation before launch.
Yes. We've migrated from WordPress, Webflow, Drupal, Squarespace, HubSpot legacy templates, and custom-built sites. The process is the same regardless of where you're coming from: audit, map, build, migrate, QA, launch. The complexity varies by platform, but we've seen it all.
No — but most clients choose to. A migration is the natural moment to address design debt, update messaging, and build a modular component library your team can actually use. We can do a straight lift-and-shift migration, a migration with a design refresh, or a full redesign and migration. We'll recommend the right scope based on your goals and timeline.
We don't launch and leave. Most clients stay on a monthly support retainer after migration — covering new pages, enhancements, performance monitoring, and ongoing optimization. Your site should get better after launch, not stagnate.
Let's talk about your current platform, your content volume, and what a migration would actually take. No commitment — just a clear picture of what's involved.
“Every milestone was met. We launched exactly on schedule, with no hiccups post-launch.”
Let's talk about your migration
Most projects can kick off within 2 weeks of our first conversation.