Proactive maintenance so small issues don’t quietly turn into big problems and structured, ongoing optimization to increase performance and conversion over time.
No constant scoping. No emergency fire drills.
Just a site that’s fully owned, monitored, and maintained.
All plans include ongoing site ownership.
Higher tiers provide more proactive improvement and momentum.
$1994 / month
Most clients start here.
Ongoing ownership and maintenance of your HubSpot site. We handle technical hygiene, site health, and small improvements so nothing quietly breaks.
$3250 / month
Everything in Site Ownership, with increased capacity for proactive improvements and ongoing iteration.
$4995 / month
Senior-level partnership combining ongoing site ownership with strategic planning and execution.
How the tiers really work:
All plans operate on a prioritized backlog
Lower tiers focus on stability and incremental improvements
Higher tiers allow parallel initiatives and faster momentum
Not sure what you need or have additional questions? Reach out!
Basic maintenance keeps your site running.
Meaningful growth takes a plan.
Our structured optimization focuses on continuous conversion analysis, UX improvements, better search visibility, and performance benchmarking—so every change is tied to real business results.
The goal isn’t more activity. It’s steady, measurable gains in conversions and site performance over time.
Every plan includes ongoing guidance and support.
Higher tiers give you more capacity to run multiple projects and tackle bigger initiatives.
Ownership
Stability, upkeep, and small improvements
Ownership + Momentum
Ongoing development and proactive iteration
Ownership + Strategy
Planning, prioritization, and multi-month initiatives
Ownership
Stability, upkeep, and small improvements
Ownership + Momentum
Ongoing development and proactive iteration
Ownership + Strategy
Planning, prioritization, and multi-month initiatives
Full site review (structure, templates, performance, SEO signals)
Establish standing backlog
Fix obvious issues and quick wins
Align on priorities and request flow
Work through backlog by impact
Address technical debt and edge cases
Small UX, structure, or performance improvements
Handle incoming updates without re-scoping
Shift from cleanup to forward improvements
Tackle grouped or slightly larger enhancements
Revisit priorities based on learnings
Identify next-step opportunities
You've got questions. We've got answers. If you don't find what you're looking for, reach out!
Site ownership means we actively monitor, maintain, and improve your HubSpot site without waiting for something to break or for you to submit perfectly scoped requests. We take responsibility for site health, performance, technical stability, and ongoing improvements so the site continues to move forward—not just stay online.
We maintain a standing backlog and prioritize work based on impact, urgency, and overall site health. Higher tiers allow for faster throughput, parallel initiatives, and larger bodies of work—but no one is tracking hours or trying to “use everything.” The focus is steady progress and meaningful improvements.
We support the ongoing work required to keep a HubSpot site healthy and improving over time. This typically includes development work, fixes and enhancements, performance and SEO hygiene, structured improvements, and iterative UX or layout refinements.
The table above shows how ownership expands by tier and what areas we actively support.
Yes. Full site rebuilds, large one-off builds, and complex custom API integrations aren’t included in ongoing support plans. If something falls outside the scope of your plan, we’ll flag it early and either extend the timeline or recommend a separate flat-rate project.
Hourly support is reactive by nature—you bring a task, it gets estimated, scoped, and billed.
This model is different. We already understand your site, maintain context, and proactively identify improvements. That removes friction, speeds up execution, and avoids constant re-scoping.
Hiring in-house takes time, onboarding, and long-term commitment. Freelancers can be unpredictable and often lack continuity.
With an ongoing support plan, you get senior-level HubSpot expertise, deep familiarity with your site, and consistent momentum—without hiring risk or context loss.
Full site rebuilds and larger multi-month initiatives aren’t typically included as part of standard ongoing ownership work. In most cases, these are scoped separately as flat-rate projects so we can define clear timelines, deliverables, and success criteria.
That said, some clients choose to handle larger initiatives gradually under the highest ownership tier when timing and priorities allow. In those cases, work is planned across multiple months and balanced alongside ongoing site ownership to avoid disrupting momentum or site stability.
If a larger initiative comes up, we’ll talk through the best approach together and recommend the option that makes the most sense for your goals, timeline, and budget.
You can upgrade, downgrade, or cancel with 30 days’ notice. If your needs change, we’ll help you choose the plan that best supports where your site is headed.
To upgrade, downgrade, or cancel your plan, please email josh@inbounddesignpartners.com. A 30-day notice is necessary for any cancellations or plan changes.
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